Statistics for the first 3 quarters of 2024 show that Headway JSC shipped 76,678 tons of Vietnamese pangasius to countries around the world. Notably, the Brazilian market took the lead with 23,310 tons, accounting for 30% of the total market share compared to other countries, followed by the Chinese market and the EU.
According to Vietnam Customs, as of September 15, 2024, Vietnam’s pangasius exports to Brazil reached 81 million USD, up 26% over the same period last year. Brazil is Vietnam’s third largest pangasius export market, after China and the US.
(Chart showing the proportion of Headway’s main pangasius export markets in the first 9 months of 2024)
According to Headway’s data analysis chart, Brazil is the largest export market for pangasius, reflecting the high demand and taste of Brazilian people for this white-fleshed fish.
- High demand for seafood: With a population of more than 212 million people by 2024, Brazil is a potential market for seafood products, of which pangasius is popular thanks to its competitive price and high nutritional content.
- Suitable for local tastes: With its white, soft meat texture and little fishy smell, pangasius is easily processed into common dishes in Brazilian cuisine.
- Supply limitation: Brazil often has to import pangasius and other white fish to meet domestic demand, due to the high price of domestic products.
With large populations and high consumer demand, China and the EU remain significant export markets for Headway. However, the EU’s strict quality standards and import regulations could impact future growth.
With extensive experience and a global network of agents, Headway provides a comprehensive, high-quality seafood transportation service. We help businesses optimize logistics costs and increase the value of Vietnamese seafood products in the international market.